The 3am Rule is about tapping into the quietest hour of the day to unlock your clearest, most original ideas. At 3am, there’s no pressure, no audience, no noise—you’re not performing, you’re discovering. The distractions of the world are asleep, leaving you with pure space to think and create. That raw clarity compounds: a simple one-liner captured in the stillness can become a full, polished segment by sunrise. More than just discipline, it’s a strategy to stay ahead. While everyone else wakes
Monday, July 8, 2024
Differentiate yourself with the 3am rule
What do you think the difference is between a professional and an amateur? In his book "Turning Pro," Steven Pressfield says an amateur has amateur habits, a professional has professional habits. What does that mean? A professional knows how to fight against resistance. A pro knows certain things have to get done despite the way they feel that day. A professional has accepted the daily, predictable work that must be done to hit his or her daily goals. The professional is always looking for the next level of impact in their performance. This is why I am a firm believer that waking up earlier is the way to separate yourself from mediocrity. The great differentiator! Remember you are going to get plenty of sleep when you are dead!
Many people would say this does not matter. Well, to you it may not, but to me it does. I'm telling myself something when I'm sitting at my desk at 3:15 a.m. My spirit is saying, "I want something I believe in my heart that I can create. I want to live life on my own terms." At 3 a.m., I have time to think while the rest of the world is asleep. I have time to map out what I think is possible. When the rest of the world wakes up, I will have written pages of ideas to inspire me throughout the day. I am creating my life daily! I've got plenty of pens and plenty of white copy paper to write until I have emptied out all my thoughts. Then I organize them and begin to put things together. Wake up at 3 a.m. to begin your workday and do what amateurs won't do.
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